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tips for the beginner youtuber...
Things you
will need:-
1.
A
pc or laptop. Preferably windows 7. Cause let’s face it, a Mac is too damn
costly for some people.
2.
Basic
video editing software. Say Sony Vegas or Wondershare
3.
A
good video camera which can be either plugged into a power source or has a good
battery life. I recommend using any phone with an 8 mp above camera. And proper
lighting.
4.
A
tripod. Mobile tripods are also available online so no worries.
5.
A
quiet room with good acoustics. Just record yourself speaking in different
rooms in your apartment/home etc, and see which sounds best and has least
amount of outside noise – cars honking, people talking loudly on their cell phones
etc
6.
A
capture device ( only for game capture , try Live gamer portable by avermedia.)
7.
Some
patience for retakes and a well thought out script.
8.
A
screen recorder. I recommend Debut. ( for reviews where you have to include a
snippet from a website. Or where you are reviewing the website it self. )
9.
A
good internet connection. By good I mean reliable. For it does take some time
to upload the video to utube. I recommend using a basic unlimited plan from any
isp.
10. A subject.
Well… I guess
by now you have probably either skipped through that list, or must have ignored
it completely. Please don’t do that. Just go back and read it again.
It’s by no
means an exhaustive list of all the review possibilities. For example it does
not take into account a food review. Where you can just take a snap of the
plated food and write about your experiences below.
I can go on
and on and bore you to death or just keep it simple and short.
I am going with
option 2.
Also note,
this is the first time I am writing in length so excuse the structure or lack
thereof.
For a good
review, you must first have a good enough camera and proper lighting. Some of
the more experienced reviewers use studio lighting, but lets face it, they have
dedicated rooms to use as a studio.
Just make
sure your video is being shot in a well lit room and you’d be all set.
Don’t use
table lamps however. As those things have different capacities and will mess
things up.
Always clip
your nails and keep your hands clean. For unless you are facing the camera
directly, those are the first things that catch the audiences eye.
Use simple
language. Avoid using too much technical jargon as you are trying to show
things to an audience who not all might be computer engineers or tech
enthusiasts.
But I will
give this that there are some points where jargon is needed, do explain what it
means.
For example,
when you use 8 mega pixel or 10 megapixel to describe a camera, do say that’s that
is a rating of the camera which determines how sharp the image is going to be. This
is oversimplification, granted, but you will not sell a camera by simply
throwing tech specs at the customer. Of course there will be some viewers who
buy things solely based on the tech specs. So try to keep things balanced.
For the
actual recording part, do a dry run first.
Time it with
a stopwatch.
Anything
above 10 minutes is considered excessive unless it’s a very popular product
like the iPhone or Ps4 or Cannon cameras for example.
You should
remember the following review length rule of thumb.
1.
Less
than or equal to 5 minutes. Is classified as a quick preview. Example: an un-boxing
video.
2.
Less
than or equal to 10 minutes is classified as a review.
3.
15
minutes to 20 minutes is considered a full review.
4.
20
minutes and up to maximum of 30 minutes is considered an exhaustive review. For
example an exhaustive review for a mobile phone will consist of detailed
description of its physical features, a full walk-through of all its software
features and benchmarks in detail.
If you have
stuttering issues like me, just speak slowly and carefully. No one wants to
listen to a motormouth when they want to hear about details. Stick to the
script and keep it simple.
Once the dry
run is over, record the video again and see if it matches with your target.
If not,
rinse and repeat.
You can also
record separate clips and merge them together with transitions if you find that
recording and entire video at one go is proving difficult.
For the
subject choose something that’s new but well known.
Don’t take
up some obscure thing which people have no idea about. And always try to review
products from established or brands recently gaining popularity. For example
the Xiaomi Mi series of phones.
Well that’s about
it. I have given you all the tips. The rest you should be able to figure out on
your own.
But, there are the thumb rules for reviewing that I would like to tell you about before
finishing.
RECOGNITION
REASONING
REASONING
SERVICE
FIN.
Recognition is
the part dealing with you giving an initial description of the product and
mentioning its brand.
Reasoning is
the part where you describe what type of product it is in more detail. But keep
this superficial.
Service is
the part where you go into the physical features and software parts etc. in detail.
Fin is the
actual review and your rating. Mention some pro and cons of the device or
website or service or whatever it is you are reviewing and give it a rating. Devise
a rating scale for this.
Example of a
rating scale:
A game
rating, out of 5.
1. Sound/audio
50 pts
2. Graphics
50 pts
3. Accessibility
50 pts
4. Content
quality (How the story is, whether open world or not, if open world then how it
is executed etc ) 50 pts
5. Replay value ( new game + mode, cheats
activated after finishing, etc ) 50 pts
The total
comes to 250 so now divide it by 50. That comes to 5. So the above game would
be rated 5/5
Also remember
to comment about the rating earned.
A 5/5 item
would be must play/own, a 1/5 item would be do not even consider.
You have to
devise different rating scales for different subjects.
Phew.
Never wrote
so much in my life. Well… I guess this article, broken as it is, might help
some future reviewers get started. I am sure that if you follow all the steps
and do some self promoting, your video will be popular as well.
Thanks for
reading. Do comment and visit my youtube channel: youtube.com/gamersrijit
Gamersrijit
25/10/14
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